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P.A.D. Speaker Series: Law Marketing - Best Practices of the Most Successful Law Firms Monday, September 19, 2022 at 8:00 PM Eastern (5:00 PM Pacific) Join Phi Alpha Delta on Monday, September 19 2022 at 8:00 pm Eastern Time/5:00 pm Pacific Time for the the next installment of the P.A.D. Speaker Series, "Law Marketing - Best Practices of the Most Successful Law Firms." Allen Rodriguez has helped generate millions of dollars in revenue for law firms and legal tech companies by implementing innovative marketing and operational strategies. In this session, you'll learn the systems, processes, and tactics that the most successful law firms use to grow. The session will include best practices on software to measure and assist your marketing efforts, marketing operations to make sure you systematize client engagement, and marketing tactics that are proven to work for lawyers. If you are interested in rapid growth, do not miss this session. This presentation is being offered as part of P.A.D.'s partnership with AXEL. For more information about AXEL Go and to utilize P.A.D.'s discount, visit https://get.axel.org/PAD/. This is a free presentation for P.A.D. members. Please click the 'Register' button above to RSVP for this session. Our Presenter: 
Allen Rodriguez Founder and CEO, One400 | ONE400 founder Allen Rodriguez is a legal product development strategist who has been serving the legal industry for over 20 years. Over the course of his career, Allen has built a reputation for creating innovative legal services products as well as developing highly effective law firm business models and marketing strategies. Allen is a valued speaker on the topics of law marketing, legal services product development, and future of law issues. He has provided consulting and marketing services for companies such as McKinsey & Co., Coleman Research Group, LexisNexis, and Littler. Prior to founding ONE400, Allen was the Director of Attorney Services at LegalZoom. While there, his work contributed to a substantial portion of overall revenue at the company and helped LegalZoom move from a provider of "do-it-yourself" legal services to a comprehensive legal solutions provider, incorporating attorney-fulfilled work across all U.S. jurisdictions. Allen's immersion in the legal industry began running operations at the Los Angeles County Bar Association's Lawyer Referral Service. While there, his marketing knowledge, operational developments, and leadership helped generate millions of dollars in revenue for the association. Allen is also an adviser to legal tech startups and a board member of the Group Legal Services Association, a member of the Chicago Bar Foundation's National Advisory Council for their Sustainable Practice of Law Initiative and a former California State Bar Task Force member on the Access Through Innovation of Legal Services (ATILS) panel. Allen Rodriguez is also a proud veteran of the United States Army. |
About AXEL: AXEL provides AXEL Go, the most private and secure way to collect, store, or share files. Engineered for the legal sector, it uses military grade encryption, blockchain technology, and a decentralized network to protect your files against unauthorized access, breaches, and ransomware. For more information about AXEL Go and to utilize P.A.D.'s discount, visit https://get.axel.org/PAD/.
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