P.A.D. Fundraising - From Bake Sales to Donation Campaigns
By Ilana Schear (Executive Office Intern)
Fundraisers can provide opportunities for Chapter members to bond while raising money. These fundraisers can help you fund Chapter events, registration for P.A.D. Convention or Pre-Law Conference, or even to cover new member registration fees and student Chapter scholarships (even if it’s just $100). This Spotlight highlights a few strategies to enhance your fundraising efforts.
Plan annual donation campaigns.
Campaign goals should include spreading awareness of P.A.D., growing prospects for future giving, and, of course, obtaining funds. This long-term campaign, up to six weeks, is where you recognize your annual givers and evaluate prospective donors. Clearly state who your audience is, what your goals and objectives are, and how you plan on achieving these objectives when asking for donations.
Reach out to P.A.D. alumni and local law firms
to use the online P.A.D. Directory). Make phone calls, post flyers, or send donation cards in the mail. Do not be afraid to ask for a specific amount of money. You can also add a gift component, for example, if an alum donates $25 they receive a P.A.D. lanyard or keychain
; something cheap that doesn’t eat at your fundraising profit but shows appreciation for their donation.
Host signature, annual, fundraising events
and make them known to P.A.D. members and fellow law students or local law firms who may be interested. Events can be anything from a date auction, casino night, comedy night, or a spaghetti dinner. Establishing an event as signature proves Chapter organization and consistency, and in turn proves to those purchasing tickets that the event will be organized, professional, and worth their time and money.
Plan smaller fundraising events
that can be held throughout the year and require little planning. These smaller events only involve your Chapter members and a prime location. While everyone loves a good bake sale, some other ideas include a used book sale, an auction for Chapter member’s services such as cleaning, or a finals week hold a ‘hug-a-gram’, where people can buy a hug and card for a friend for some extra motivation.
Be specific with what you are asking for. Think about the reasons people want to participate and donate. This could be because, it feels good to give back or the event is fun. We understand why P.A.D. should be supported, so with that knowledge, relay why their support is in their best interest. Provide background into the Fraternity’s history, member benefits, and the impact we have on the student, profession, and community.
Remember to keep events cost effective. Instead of hosting a high-end cocktail party, make it BYOB or have law firms and alumni become event sponsors by providing beverages. Host a raffle and/or silent auction at this event. Auction P.A.D. memorabilia or other law school items to spread awareness and interest for P.A.D.
If you have any fundraising questions or ideas you would like to share you can post to pad.org’s Open Forum
for help and suggestions.
The Executive Office is always available as an additional resource. Contact us
with any questions!